Chief Development Officer

Winston Salem, NC

JOB TITLE: Chief Development Officer

REPORTS TO: President and CEO

PURPOSE OF POSITION: Reporting directly to the CEO, the primary objective of the Chief Development Officer (CDO) is to increase revenue in a strategic manner that drives the mission of the United Way of Forsyth County. The CDO will lead the development and implementation of integrated fundraising, marketing, event, and volunteer strategies that ensure organizational capacity to deliver on the ambitious goals of our strategic plan. The CDO ensures the effective execution and growth of the organization’s revenue generation through the engagement of donors and volunteers and the coordination of executive volunteer and staff efforts related to revenue generation activities.


1.   Leads the organization’s revenue generation efforts. Responsible for generating a long-term strategic growth vision and developing and executing Board of Directors strategic plan in relation to revenue generation. The CDO is responsible for:

a.   Annual Campaign (Individual giving and employee giving)

b.   Corporate Giving c.   Grants

d.  Major Gifts (Tocqueville Society)

e.   Online Giving

f.   Planned Giving

g.   Principal Gifts

h.   Social Media Giving

i.    Text to Give


2.   Develops strategies for long-term revenue growth, including:

a.   Attraction and engagement of new donors

b.   Attraction and engagement of new workplace campaigns

c.   Development of a six and seven figure giving program d.  Reduction of donor-turnover

e.   Innovative new revenue generation f.   Social enterprise revenue


3.   In coordination with the Leadership Team – recruits, trains, and directs Board level and executive level fundraising volunteers.


4.   Recruit, develop, inspire, and lead the resource development staff team.


5.   Accountable for revenue growth on an annual and multi-year basis.


6.   Leads the organization’s efforts to maintain an effective and efficient donor database.

7.   Ensures the organization maintains proper fundraising ethics.


8.   Works closely with the workplace giving team to recruit, train, inspire, and manage workplace giving volunteers.


9.   In coordination with the Leadership Team, is an integral part of the organizations externally facing strategy. Maintains quality year-round relationships with donors, corporations, foundations, and vendors.


10. In concert with the CEO and through the Director of Strategic Communications and

Public Relations, provide direction for the organization’s marketing,

communication, PR, social media, and special events.


11. Directs the development and monitors the budget for the resource development department.


12. Serves as a member of the executive leadership team.


13. Oversee the management and operations of the United Way of Forsyth County



COLLABORATIVE RELATIONSHIP BUILDER: Initiates, builds and continuously strengthens relationships with all stakeholders by constantly seeking, understanding, and responding to stakeholder needs and wants.

ACT STRATEGICALLY: Is guided in all work by United Way's mission, values, and strategic goals.  Ensures that United Way's plan of work and investment of resources are aligned and deployed with United Way's strategic direction. Continuously monitors indicators and results to measure progress, adjust tactics, evaluate success, and set future goals.

ACHIEVE RESULTS: Takes initiative, maintains a persistently focused effort, remains goal-and results-oriented, and continues to improve.

COMMUNICATE EFFECTIVELY: Speaks clearly and expresses self well in groups and one-on-one conversations. Is an excellent writer. When public speaking, delivers clear, convincing, and well-organized presentations.

MASTER INFORMATION AND DATA: Understands that United Way is an information business requiring every employee to be an information expert, proficient in the collection, analysis, and application of data and information.  Practices total


President & CEO, Leadership Team, Board Members, volunteers, staff, donors, business community and general public


Education:     Bachelor’s degree, master’s preferred


•   Minimum of 10 years relevant work experience leading a development and/or advancement department for a nonprofit or institution of similar complexity with multiple stakeholders. Preference given to United Way experience.

•   Demonstrated record of securing five, six, and seven figure gifts. Capital campaign experience a plus.

•   Proven track record of collaboration and an unwavering commitment and accountability to leadership, the team, peers, and the organization.

•   Detailed-oriented with an ability to manage multiple projects and prioritize tasks in a matrixed organizational structure.

•   High level of integrity with demonstrated ability to exercise tact and good judgement.

•   Demonstrated ability to work individually and in a team environment to meet goals in a timely manner.

•  Effective communicator – excellent oral and written communication.

•  Strong analytical skills; proficient with numbers.

•  Proficient with MS Office, CRM systems, and planning tools.

•   Culturally competent; effective when engaging and communicating with people from diverse backgrounds

ownership and accountability for all job-specific data and information.


Salary is competitive and commensurate with experience.

We offer a full health benefit package, with 11 paid holidays, wellness days, PTO, 401k match, and defined contribution plan.